Cool Tool: Newsgator Inbox

If you are a blogger or follow the blogs, then you likely use an RSS reader. (What?! You don't? Read this article first.) And, if you are one of the millions who uses Microsoft Outlook, you should try Newsgator Inbox. This tool let's you manage all of your RSS content within your Microsoft Outlook folders. So, for example, you can forward content from the reader to co-workers, clients, etc.
This product costs $29.95, but you can try it for a month free before you decide

RSS = Competitive Advantage

Marshall Kirkpatrick has posted an interesting comment related to my recent post on USA Today's new RSS reader: Though it is certainly important for almost all organizations to offer information in RSS format - I believe that an equally important question is "do you read RSS feeds, and if so how do you do so strategically?" As you argue here, there are only so many power users today - but there is serious competitive advantage to joining the ranks of those power users. (more...)
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