Category Archives: BR Blog

I am Loving This Book

Posted on December 18, 2011 by admin

“Out of a score of great civilizations in human history, modern Western civilization is the very first to have no agreed-on answer to the question of the purpose of life. Thus more ignorance, confusion-and longing-surround this topic now than almost … Continue reading →

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A Few Words on Word of Mouth Marketing, Part One

Posted on December 18, 2011 by admin

Unofficially, word of mouth marketing has been around for a long time, but only in the last few years has it been so formally recognized and widely embraced as a bona fide discipline and tool of our trade. Given such … Continue reading →

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You Need to Join the Debate

Posted on December 18, 2011 by admin

On the BroadbandReport.com blog, for example, IDI was recently referred to as a “Bell PR firm” with “a long history of trying to trick the public.” I chose to respond to the post with the following comment: Response from Issue … Continue reading →

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